About us:

We are a tech company that offers a suite of SaaS reader engagement solutions to help busy local and national newsrooms enrich their content, connect with their audience and gather valuable data.

Contribly our story from The Guardian to UGC strategies worldwide

Where Contribly started

Contribly was born at The Guardian where our tools were built alongside journalists and tried & tested with millions of users.  

Since then, the Contribly team has partnered with forward-thinking news brands across Europe to refine and enhance their engagement strategies.

Many news brands just ask for UGC or engage via social media without a clear strategy to grow those relationships with readers, or plans to publish any of the content. They don’t fully understand the value exchange between them and the reader.
At Contribly, we create strategies that put your brand at the heart of reader engagement to increase relevance and make your readers want to come back for more.


We believe that UGC engagement should help achieve your business aims, be it increasing signed-in users or app downloads or simply engaging better with the younger readers in your community. We work with you to explore what this means for your organisation, and build your strategy to deliver results.